Tianyi Zhang

My research is centred around cross-modal cognition and consumer behavioural sciences. I am interested in how sensory inputs (vision, taste, smell, etc.) and technology can interact to influence consumer's decision-making.

Principle Supervisor:

Prof Charles Spence, Professor of Experimental Psychology

Co-supervisors:

Dr Rhonda Hadi, Associate Professor of Marketing at Oxford Saïd Business School

Dr Clea Desebrock, Lecturer at the University of Oxford

Teaching:

Teaching assistants for Visual Search Practical, Social Psychology and Developmental Psychology Practicals

Tutors for undergraduate Research Assistants

Experiences:

Research Assistant at Oxford Saïd Business School

Visiting Researcher at Smell and Taste Lab, Technische Universität Dresden, Germany

Reviewers for multiple journals in sensory studies and registered reports

Marketing Research Intern, Centre for Extra-Mural Studies, University of Cape Town