A standardized lexicon of body odor words crafted from 17 countries.
Bierling AL., Croy A., Bilem F., Bloy L., Ho FY-Y., Jimenez AF., Kyjaková P., Mastinu M., Power Guerra N., Sailer U., Schirmer A., Silva EC., Surakka V., Takau L., Thunell E., Verma K., Żyżelewicz BR., Majid A., Croy I.
Body odors offer a unique window into the physiological and psychological profile of the emitter. This information, broadcast in nonverbal communication, significantly shapes social interactions. However, effectively digitizing body odors requires a precise framework for perceptual operationalization. Previous research has used a very limited number of verbal terms, such as pleasant, intense, or attractive, which fails to adequately capture qualitative differences. To address this gap, we elicited body odor descriptions from 2,607 participants across 17 countries and 13 languages. All these descriptions are presented here in one dataset, together with a condensed list of 25 body odor words (BOW). Those terms reliably differentiated between body states, and were validated in a separate study with a different group of 155 perceivers. The dataset, available as a web application, provides a novel operationalization of body odor impressions, which is a precondition for studying olfaction in human nonverbal communication, for perception-based digitization of body odors and for comparative studies.